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Souldio Creative Studio

Branding

Your brand deserves more than just pretty graphics — it deserves a memorable identity.

Walai D’Elle

Brand Identity

Art Direction

Logo

Logo Settings

Merchandises

Walai D’Elle is a resort branding concept inspired by a vintage, grand, and timeless aesthetic. The design direction focuses on creating an elegant retreat experience that feels both luxurious and grounded in nature. A deep palette of dark green and warm woody brown is used to evoke a sense of calm, heritage, and refined sophistication. 

The overall visual identity emphasizes classic typography, rich textures, and natural-inspired elements to reflect the resort’s serene environment. This combination builds a cohesive brand atmosphere that feels premium yet welcoming, enhancing the guest experience from the first impression to every touchpoint within the resort.

blanc.

Brand Identity

Art Direction

Logo

Signage

Menu

BLANC is a bar inspired by a vintage and classy aesthetic, blending timeless elegance with a modern social atmosphere. The branding approach focuses on creating a refined visual identity through sophisticated typography, muted tones, and classic design elements that reflect the bar’s distinctive character and ambience.

The project includes the design of the logo, brand image, coaster, bar lightbox signage, and drinks menu, ensuring every touchpoint carries a cohesive and premium brand experience. From the atmospheric signage to the thoughtfully crafted menu layout, each design element is developed to strengthen brand recognition while enhancing the overall customer experience.

Selected Works

We provide creative solutions tailored to your business goals.

Menu Design

Brand Identity

Art Direction

Menu

Food Photography

Layout

A well-designed menu combines clear layouts, appealing visuals, and thoughtful typography to guide customers through the offerings while creating a strong first impression. Food photography services are also included to showcase dishes in a visually appealing way, helping highlight the quality and presentation of the cuisine while making the menu more engaging and appetising.

Packaging Design

Brand Identity

Art Direction

Packaging Design

Packaging and label design is tailored to suit different product categories, ensuring each design effectively reflects the brand identity while communicating essential product information. A strong visual system is created to balance aesthetics and functionality, helping products stand out on shelves and attract consumer attention.

Poster Design

Brand Identity

Art Direction

Poster Design

Poster design is created to suit a wide range of industries and purposes, from entertainment events to healthcare promotions. Each design approach is tailored according to the subject matter, ensuring the visuals, typography, and messaging effectively connect with the target audience while maintaining strong visual impact.